Google Review NFC Stand, Plate or Round Sticker: Which One for Your Business?

A Google review NFC stand, a plate and a round sticker all do the same job: a customer taps or scans and lands on your Google review page. What differs is where each one can sit, and that placement decides how many reviews you collect. If you are comparing cards as well, see our card vs sticker vs stand guide. This page focuses on the three fixed formats.

The stand: for counters and tables

The Google Review NFC stand sits upright, so a customer sees it without being asked. It suits cafes, salons, clinics, reception desks and shop counters where people wait or pay.

The plate sticker: for flat surfaces

The Google Review NFC plate sticker is a flat plate that goes on a counter, a frame or a service point. It is a good choice when space is tight or you do not want something standing on the surface.

The round sticker: for small or curved spots

The round sticker is the smallest option, suited to a card machine, a receipt tray, a menu or a product box.

Placement by business type

• Cafe or restaurant: stand at the till, round stickers on the bill folder.
• Salon or clinic: stand at reception, plate by the mirror or exit door.
• Retail shop: plate sticker beside the card machine.
• Delivery or service business: round sticker on the handover bag or invoice.

Three rules that matter more than the format

• Place it where the customer already waits, not where staff can see it.
• Always add a short line such as "Tap to review us on Google".
• Have staff mention it once at the end of the visit.

Stay within Google's rules

Ask every customer, not only the happy ones. Read what Google's policy says before you start.

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